We’re excited to share that the Thrivent Choice program has been upgraded—making it even easier for Thrivent members to designate Choice Dollars that gives meaningful support.

What’s New — and Why It Matters

 More members can give support
Previously: Select Thrivent members received Choice Dollars®
Now: All 1.9M members receive Choice Dollars
What it means: More members → More Choice Dollars → More impact. $1 granted by Thrivent for each Choice Dollar directed.

 Members can act sooner
Previously: Choice Dollars accrued over time
Now: Available in full at the start of the year
What it means: All 2026 Choice Dollars are available to direct now. So why wait? 

 Intuitive calendar year
Previously: Directions due by March 31
Now: Members can direct anytime through December 31
What it means: Members can give support anytime during a simple, intuitive calendar year.

Here is a link to help you designate:


https://choice-org-search.apps.thrivent.com/details/100244050929